Due to the explosive growth of SEO and social media marketing, there has been a huge increase in call centers cold calling and exploiting small business owners.
In this article, we'll cover the top 10 questions to ask an SEO agent calling asking for you to do business.
1. How much will these services cost? Many SEO firms will not give you a quote because they will try to get you to pay as much as possible. If they don't not have fixed pricing it is best to stay awy.
2. What is this firm going to do for me? If they say they can guarantee #1 Ranking in Google, chances are they're not being 100% honest with you.
3. How will I know if your firm's SEO strategy is working? This is a great question that should be easily answered. You should be able to see your results in the search and website traffic.
4. Is the SEO firm's methodology for link building ethical? That’s become even more important after recent Google changes, such as Panda & Penguin. There are many short cuts SEO firms have used in the past that will hinder your overall rankings. Make sure they use "White Hat" and "Google Friendly" techniques.
5. When will I start to see results? If they say right away you might want to question the validity of their methods. Realistically you should start to see results in 2-4 weeks.
6. Will the your SEO firm provide link building? Link building from quality sources is still the backbone of PageRank and how Google determines a website's authority.
7. May I call you to discuss my website's progress? If the answer is anything but "Yes", stay away!
8. Can you create new pages of content? If they say "No", chances are they are not a real copywrite SEO firm and your better looking elsewhere.
9. Will social media marketing be part of the project? Some firms offer "social media marketing" while others don't. It should be part of your overall online marketing strategy.
10. Am I locked into a annual contract? Many SEO firms attempt to lock you into an annual contract requiring you pay thousands a month regardless if you're happy with their service. These firms should be avoided.
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